4 calculators
Ecommerce calculators
Store economics: average order value, repeat purchase revenue, free-shipping thresholds, discount profitability, and the cost of an abandoned cart.
Average Order Value Impact
AOV impact
See how much extra monthly revenue a higher average order value would actually generate.
Additional Revenue = Monthly Orders × (Target Average Order Value − Current Average Order Value)
Repeat Purchase Rate Revenue
repeat purchase revenue
Find out how much monthly revenue comes specifically from customers buying again.
Repeat Purchase Revenue = Active Customers × Repeat Purchase Rate × Average Repeat Order Value
Free Shipping Threshold Break-Even
free shipping threshold
Find the minimum order value where offering free shipping doesn't eat into your margin.
Minimum Threshold = Average Shipping Cost ÷ Gross Margin
Discount / Promo Profitability
promo profitability
Find out if a discount promotion actually increases total profit, or just moves revenue around.
Profit Change % = [(Promo Units × Promo Profit per Unit) − (Baseline Units × Regular Profit per Unit)] ÷ Baseline Total Profit × 100